all notes | Daisys Media Blog

hawkesd172

Oct 31, 20221 min read

Curran and Seaton

A few companies have power over most of the media. This makes it hard for smaller, independent companies to get started in the industry....

hawkesd172

Oct 31, 20221 min read

theory

Hall's reception Theory

The theory suggests that media texts contain a variety of messages that are encoded by producers and then decoded by the audience. We see...

hawkesd172

Oct 31, 20221 min read

theory

Gerbner's Cultivation Theory

The idea that exposure to repeated patterns of representation over long periods of time can shape and influence the way in which people...

hawkesd172

Oct 31, 20221 min read

theory

Bandura's Social Learning Theory

According to Banduras SLT, we learn from interacting with others in a social context. We observe, assimilate, and imitate others...

hawkesd172

Oct 31, 20221 min read

Introduction

Representation

Stereotype - used by media institutions because the audience immediately understands them. They're like a visual shortcut. Repeated so...

hawkesd172

Oct 31, 20221 min read

Introduction

industries

Radio Film

hawkesd172

Oct 30, 20221 min read

construction

Skittles Advert

What went well on the practical task? We managed to film all of our footage quickly, and with good accuracy. When editing the clips...

hawkesd172

Oct 6, 20221 min read

Introduction

audience

Ways to categorise audiences What is an audience? an individual or group of people who read or consume any media text e.g. radio...

hawkesd172

Oct 5, 20220 min read

Introduction

camera shots

hawkesd172

Oct 3, 20222 min read

Introduction

Industries

Conglomerate - a huge business that owns other businesses Subsidiary - a smaller company owned by a conglomerate. What is the media...

hawkesd172

Sep 26, 20225 min read

Introduction

ghost ship analysis

'How does the director use media language to communicate messages and engage the audience' The director uses camera work to emphasise the...

hawkesd172

Sep 23, 20221 min read

theory

semiotics

The study of signs something that stands for something else denotation - something we see connotation - what it means example:...

hawkesd172

Sep 23, 20222 min read

Introduction

Editing

SFX Transitions Order of nature Pace Screen time Transitions Cut - a simple change from one shot to another shot Shot/reverse shot - when...

hawkesd172

Sep 23, 20221 min read

Introduction

Sound

Music Contrapuntal/Parallel Diegetic/Non-diegetic Off screen/On screen Voice over Emotion Dialogue Music - music composed for the...

hawkesd172

Sep 22, 20221 min read

Introduction

Desert island discs

If I was on a desert island, the three pieces of media I would take with me would be: Film - The films from the MCU. Podcast - No Such...

hawkesd172

Sep 22, 20221 min read

Introduction

Glee Poster Analysis

Semiotics blue vs red Glee choir vs sports. The man at the front has chosen glee club over football (blue shirt). The teacher in red is...

hawkesd172

Sep 22, 20221 min read

Introduction

genre photos

Horror. We used scared facial expressions , threatening and imposing poses, props (a knife) and red lighting to denote a horror genre...

hawkesd172

Sep 21, 20221 min read

Introduction

Genre

genre: A type, or way, of defining a theme of media genres of film hybrid genres - when genres mix appeals to a wider audience make media...

hawkesd172

Sep 21, 20221 min read

Introduction

Mise en Scene and moodboard

Mise en Scene - put in scene Costume Lighting Actors Makeup Props Setting lighting High Hey Lighting - bright, bold lighting, more...

hawkesd172

Sep 21, 20221 min read

Introduction

film poster analysis - blade runner

the main colours of the poster are red and blue, denoted by the lighting. The left is predominantly blue, and the right is red. This...